How Companies Can Preserve Market Dominance after Patents Expire.

Patents provide market protection for companies that invent a process or product and therefore they influence financial success. When patents expire however the profit streams can run dry as rival companies introduce their own, often cheaper, versions. This paper describes how companies with patents can forestall the impact of such competition and extend the profitability of the product or process. It discusses the nature of patent protection and identifies three options that are open to companies looking to put a pre-expiration strategy into place: pre-emptively launching a generic product; layering innovations; and creating line extensions. The author illustrates these strategies with examples from three sectors that rely on innovation: the pharmaceutical, semiconductor and software industries.

Main Author: Pearce II, John A.
Format: Villanova Faculty Authorship
Language: English
Published: 2006
Online Access: http://ezproxy.villanova.edu/login?url=https://digital.library.villanova.edu/Item/vudl:178365
PID vudl:178365
id vudl:178365
modeltype_str_mv vudl-system:CoreModel
vudl-system:CollectionModel
vudl-system:ResourceCollection
datastream_str_mv DC
PARENT-QUERY
PARENT-LIST-RAW
PARENT-LIST
MEMBER-QUERY
MEMBER-LIST-RAW
LICENSE
AGENTS
PROCESS-MD
RELS-EXT
hierarchytype
sequence_vudl_178352_str 0000000005
has_order_str no
hierarchy_top_id vudl:641262
hierarchy_top_title Villanova faculty author
hierarchy_parent_id vudl:178352
hierarchy_parent_title Pearce John
hierarchy_sequence 0000000005
hierarchy_first_parent_id_str vudl:178365
hierarchy_sequence_sort_str 0000000005
hierarchy_all_parents_str_mv vudl:172968
vudl:641262
vudl:178352
first_indexed 2014-01-11T22:18:09Z
last_indexed 2021-04-12T19:56:54Z
recordtype vudl
fullrecord <root> <url> http://digital.library.villanova.edu/files/vudl:178365/DC </url> <thumbnail> http://digital.library.villanova.edu/files/vudl:178365/THUMBNAIL </thumbnail> </root>
spelling
institution Villanova University
collection Digital Library
language English
dc_source_str_mv Long Range Planning 39, 2006, 71-87.
author Pearce II, John A.
author_facet_str_mv Pearce II, John A.
author_or_contributor_facet_str_mv Pearce II, John A.
author_s Pearce II, John A.
spellingShingle Pearce II, John A.
How Companies Can Preserve Market Dominance after Patents Expire.
author-letter Pearce II, John A.
author_sort_str Pearce II, John A.
dc_title_str How Companies Can Preserve Market Dominance after Patents Expire.
title How Companies Can Preserve Market Dominance after Patents Expire.
title_short How Companies Can Preserve Market Dominance after Patents Expire.
title_full How Companies Can Preserve Market Dominance after Patents Expire.
title_fullStr How Companies Can Preserve Market Dominance after Patents Expire.
title_full_unstemmed How Companies Can Preserve Market Dominance after Patents Expire.
collection_title_sort_str how companies can preserve market dominance after patents expire.
title_sort how companies can preserve market dominance after patents expire.
format Villanova Faculty Authorship
description Patents provide market protection for companies that invent a process or product and therefore they influence financial success. When patents expire however the profit streams can run dry as rival companies introduce their own, often cheaper, versions. This paper describes how companies with patents can forestall the impact of such competition and extend the profitability of the product or process. It discusses the nature of patent protection and identifies three options that are open to companies looking to put a pre-expiration strategy into place: pre-emptively launching a generic product; layering innovations; and creating line extensions. The author illustrates these strategies with examples from three sectors that rely on innovation: the pharmaceutical, semiconductor and software industries.
publishDate 2006
normalized_sort_date 2006-01-01T00:00:00Z
dc_date_str 2006
license_str protected
REPOSITORYNAME FgsRepos
REPOSBASEURL http://hades.library.villanova.edu:8088/fedora
fgs.state Active
fgs.label How Companies Can Preserve Market Dominance after Patents Expire.
fgs.ownerId diglibEditor
fgs.createdDate 2019-10-01T20:42:22.087Z
fgs.lastModifiedDate 2021-04-12T19:15:25.643Z
dc.title How Companies Can Preserve Market Dominance after Patents Expire.
dc.creator Pearce II, John A.
dc.description Patents provide market protection for companies that invent a process or product and therefore they influence financial success. When patents expire however the profit streams can run dry as rival companies introduce their own, often cheaper, versions. This paper describes how companies with patents can forestall the impact of such competition and extend the profitability of the product or process. It discusses the nature of patent protection and identifies three options that are open to companies looking to put a pre-expiration strategy into place: pre-emptively launching a generic product; layering innovations; and creating line extensions. The author illustrates these strategies with examples from three sectors that rely on innovation: the pharmaceutical, semiconductor and software industries.
dc.date 2006
dc.format Villanova Faculty Authorship
dc.identifier vudl:178365
dc.source Long Range Planning 39, 2006, 71-87.
dc.language en
license.mdRef http://digital.library.villanova.edu/copyright.html
agent.name Falvey Memorial Library, Villanova University
KHL
has_thumbnail false
relsext.hasModel info:fedora/vudl-system:CoreModel
info:fedora/vudl-system:CollectionModel
info:fedora/vudl-system:ResourceCollection
relsext.sortOn title
relsext.isMemberOf info:fedora/vudl:178352
relsext.sequence vudl:178352#5
_version_ 1696865887241371648
score 13.650784
subpages