Executive Education: A View From the Top.
After a period of retrenchment from 2001–2003, executive education (EE) has grown rapidly for several years (BusinessWeek, 2006). Many business schools invest in executive education to generate funds for faculty research and development, internal operations, or to provide faculty members with opportunities to earn income and to gain knowledge of and exposure to specific industries, companies, and executives. Other providers view EE as a core competency that is their primary raison d’etre. The b-school rankings game has now fully incorporated EE, and providers now compete aggressively for revenue, reputation, and stature (see BusinessWeek, 2006; Financial Times, 2006). We report here on interviews with the heads of five leading EE providers. Through our interviews and analysis, we develop a picture of EE as a dynamic and evolving industry and educational process, with a diversity of players and perspectives. We draw implications from these interviews and identify some areas for future inquiry. This article complements the contribution in this issue by Buchel and Antunes (2007), which focuses on EE from the customer’s perspective.
|Main Author:||Doh, Jonathan P.|
|Other Authors:||Stumpf, Stephan A.|