Author Search Results

A comparative analysis of Japanese and U.S. attitudes toward direct marketing.

by Maynard, Michael.
Published 1996

In collection: Taylor C Raymond

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What is SMS advertising and why do multinationals adopt it? Answers from an empirical study in European markets.

by Okazaki, Shintaro.
Published 2006

In collection: Taylor C Raymond

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The advertising regulation and self-regulation issues ripped from the headlines with (sometimes missed) opportunities for disciplined multidisciplinary research.

by Rotfeld, Herbert.
Published 2009

In collection: Taylor C Raymond

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Bill, To: P. Hayes, From: Wm. Heyl and Charles Graff, [n.d.]

by Heyl, William.

In collection: Series V Patrick Hayes

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Advertising standardization's positive impact on the bottom line: A model of when and how standardization improves financial and strategic performance.

by Okazaki, Shintaro.
Published 2006

In collection: Taylor C Raymond

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Global consumer culture positioning: Testing perceptions of soft-sell and hard-sell advertising appeals between U.S. and Japanese consumers.

by Okazaki, Shintaro.
Published 2010

In collection: Taylor C Raymond

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Voluntary self-disclosure of information on the internet: A multimethod study of the motivations and consequences of disclosing information on blogs.

by Lee, Doo-Hee.
Published 2008

In collection: Taylor C Raymond

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Where's Tamika Catchings? A content analysis of female athlete endorsers in magazine advertisements.

by Grau, Stacy.
Published 2007

In collection: Taylor C Raymond

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Factors that influence multinational corporations' control of their operations in foreign markets: An empirical investigation.

by Dong, Beibei.
Published 2008

In collection: Taylor C Raymond

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Selecting international modes of entry and expansion.

by Osland, Gregory.
Published 2001

In collection: Taylor C Raymond

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Market convergence and advertising standardization in the European Union.

by Okazaki, Shintaro.
Published 2007

In collection: Taylor C Raymond

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The EXPERF scale: A cross-national generalized export performance measure.

by Zou, Shaoming.
Published 1997

In collection: Taylor C Raymond

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The effect of cigarette advertising bans on consumption.

by Capella, Michael.
Published 2008

In collection: Taylor C Raymond

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Art for the sake of the corporation: Audi, BMW Group, DaimlerChrysler, Montblanc, Siemens, and Volkswagen help explore the effect of sponsorship on corporate reputations.

by Schwaiger, Manfred.
Published 2010

In collection: Taylor C Raymond

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Measuring soft-sell versus hard-sell advertising appeals.

by Okazaki, Shintaro.
Published 2010

In collection: Taylor C Raymond

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Shifting advertising appeals in Taiwan.

by Shao, Alan.
Published 1999

In collection: Taylor C Raymond

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Culture and advertising executions: A comparison of selected characteristics of Korean and U.S. television commercials.

by Miracle, Gordon.
Published 1992

In collection: Taylor C Raymond

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Book Reviews. Records of the American Catholic Historical Society of Philadelphia. Volume XII. Pages 106-112.

by Reuss, Francis X.
Published 1901

In collection: Volume 12

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Twelve parables of Our Lord / illustrated & illuminated with 12 full page chromolithographs...by H.R. McEniry

by McEniry, H. R.
Published 1870

In collection: Susan Dunleavy Collection of Biblical Literature

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"The Irish In America", by J. D. O'Connell, Esq., of Washington, D.C., January 4, 1897.

by O'Connell, J.D.
Published 1897

In collection: Irish American

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